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brand design & identity.

everything a brand needs to look intentional — logo, visual system, positioning, messaging. built with ai speed and human judgement.

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the problem

most brands look like their competitors because they were built from the same templates. a brand that actually holds together — from logo to last touchpoint — is what makes you look like you belong at a higher price.

what's included.

  1. logo design

    primary mark, variations, and the rules for using them.

  2. visual identity system

    colour, type, layout, and imagery that work across every surface.

  3. brand strategy & positioning

    who you're for, what you stand for, and why it matters.

  4. messaging framework

    your core message, tone, and the lines that carry it.

how it works.

days, not months.

  1. brief

  2. strategy

  3. design

  4. handover

what you get

a complete brand kit — logo files in every format, a one-page identity guide, and templates you can actually use. source files included.

who it's for

startups launching, founders rebranding, and anyone whose brand has outgrown where it started.

selected projects.

spur — bike routing app for berlin
featured · 2026

spur — a full identity, from logo to working app

view case study

questions.

is ai-assisted design lower quality?

no. ai accelerates production; every decision is made by a person. speed without the generic look.

how long does a brand take?

a starter in 3 days, a full brand in 7-10.

who owns the work?

you do — full rights, source files included.

what if i already have a logo?

we can build the system around it, or refine it — your call.

do you do naming?

yes, as an add-on — say the word at brief.

your brand, considered.